The Caterer’s Christmas Wish List

by Alistair Coats

Last year, Spoonfed’s Vice President of North American operations, Michael Mayer, wrote a caterer’s holiday wish list asking Santa for things that would make life easier for caterers. We’re happy to say that Spoonfed gave them all their gifts and more. But there’s always another way that things could be improved, so here goes with the 2018 wish list...

Spoonfed Christmas

  1. Can I get the latest technology for drop off catering please?

Answer: Yes - Spoonfed is about to launch a great new User Interface, updating the online ordering experience that is supported by a secure back office using the latest technology.

  1. Can I know if I’ve been bad or good in advance?

Answer: Yes - with Spoonfed’s Customer Reviews you can ask your customers to provide feedback on your food and service, so that you can keep them happy.

  1. Can you help me ensure that I provide allergen information to our guests?

Answer: Absolutely. Spoonfed is designed so that everybody can see clearly what allergens will be in each menu, and kitchen prep sheets will provide reminders, so there won’t be any mistakes at holiday meetings and events.

  1. Is there a way to make these complicated holiday lunch orders easier?

Answer: Yes. The new Group Ordering feature in Spoonfed makes it simple to handle orders where multiple people want to choose their own selection.

  1. Can you help me increase my catering guest check average?

Answer: Of course! Spoonfed lets caterers design the online ordering experience so that drinks and snacks are easy to add to an order as extras. It’s one of the reasons that Spoonfed users recently averaged a 54% increase in the value of orders taken online.

And don’t forget, all the gifts from last year are still available: email marketing to your customers; seasonal holiday menus; multiple deliveries stored as one order when they are going to the same place at different times of the day. Get Spoonfed for your catering company this Christmas - it’s the gift that keeps on giving. To find out more about the features listed, click on the chat box at the bottom right of the page and we'll be happy to show why Spoonfed should be on you wishlist.

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